BREATHER INC
Industry
Real estate/ Work Spaces
Action
Narrative, Photography
Asset: The Baseball Study
The centrepiece of the New York rollout. A cinematic capture that anchored the aesthetic of the flagship Manhattan location. This asset moved from the IP Vault into a permanent role as the face of the Breather "Urban Workspace" narrative.
THE VISIBILITY
Editorial & Media Integration
Following the deployment of the Argelés visual standard, the work served as the primary representational imagery for Breather Inc. during high-level media features. The assets provided the visual context for the brand’s national press coverage, including:
ABC NEWS //
DWELL //
ABC NEWS BROADCAST FEATURE