Graphic Archetypes: The NYC Series

Argelès executed a series of high-fidelity technical illustrations focusing on the Commercial Landmarks of New York City. This is a study in brand durability—stripping away the polish of corporate identity to reveal the raw, structural geometry of iconic storefronts and logos.

"Re-engineering the city’s visual language through a lens of industrial grit and architectural symmetry."

The images below represent a limited subset of the Argelès NYC Illustration Library. The complete registry includes over 50 commercial and architectural archetypes engineered for high-resolution deployment.

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